The blockbuster success of Geetha Govindham, featuring Vijay Devarakonda and Rashmitka Mandana, has earned a massive moolah for Geetha Arts. Made on a small budget of 10 Crores, this youthful entertainer has fetched 40-50 Cr profits for Geetha Arts banner. But, the makers of the film are very much tightlipped about box-office numbers.
According to trade analysts, the film might have made a record gross of 100 Cr and the share is estimated around 60+ Crores. Still the film, which’s in fourth week, looks unstoppable at the box-office. Given that Geetha Arts has directly released this film in most of the regions, the profits are considerably high. On top of it, dubbing rights, satellite rights and remake rights are generating phenomenal returns for the ace producer Allu Aravind.
Right after the wide success of Geetha Govindham, everyone assumed that Allu Aravind come with a bigger movie. But, surprising all, Geetha Arts bagged the theatrical rights of a small film ‘Paper Boy’. Due to lack of promotions supported by the negative talk after release, the film totally vanished without a trace. But, Geetha Arts is said to be least bothered about it. Why? Read on..
As per the Film Nagar talk, it’s a master plan by Geetha Arts team to skip the tax payment on large profits earned with the success of Geetha Govindham. The plan to hire ‘Paper Boy’ is project the net loss suffered on it. Geetha Arts taking up other small film ‘Ee Maya Peremito’ has added more weight to such speculations.
Ee Maya Peremito, featuring fight master Vijay’s son Rahul, has been facing release issues from a long time and Geetha Arts getting hands on it has called for a huge discussion in the industry.