In recent times, if you happened to switch on the television, chances are that you would have come across at least one channel eulogizing Chiranjeevi as a human being and terrific actor. Of course, that is understandable given that it is Chiru’s 60th birthday.
A massive publicity campaign has been embarked upon by the mega camp to portray Chiru as a gift to the Telugu people. But more importantly, it is an attempt to rejuvenate his credibility which reached zero in the eyes of the public. His utter failure as a politician needs no mention. Praja Rajyam Party tickets were auctioned and later, the Party itself was sold to the Congress within a year of inception. Chiru and Allu Aravind chose to capitalize on the trust that millions of mega fans had reposed in them by allegedly netting an amount running into thousands of crores.
And during the Samaikhyandhra agitation, he refused to resign from the Congress or the Rajya Sabha citing that his loyalty to Sonia was greater than to the Telugus. Naturally, whatever respect he had built up over a lifetime disappeared overnight. Realizing this, the occasion of his 60th birthday is being utilized as a pretext to erase the past from public memory. Which brings us to the question: is there something wrong with our media and public which lavishes attention (although it is paid publicity) on a celebrity although he has backstabbed the people’s trust in him?
The media may support him in return for payments but what about the public? Similarly, Salman Khan is being sucked up to in Bollywood, a man who speaks out in defence of terrorists, kills innocent pavement dwellers while driving in an intoxicated state and does not think twice before hunting down endangered species of wildlife. If these are the kinds of people we hail as superstars, then as a society, we have become pretty twisted in our way of thinking.
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