It is quite common for heroes to have bad phases in their careers. Currently, the Akkineni heroes are going through such a period. King Nagarjuna arrived with ‘Ghost’ during the Dasara season of 2022. This action flick which was directed by Praveen Sattaru turned out to be a disaster. It did not get good collections and the talk wasn’t encouraging too. Prior to that, Nagarjuna’s ‘Manmadhudu 2’ and ‘Wild Dog’ were also big failures.
Last year, Naga Chaitanya arrived with a slice-of-life drama named ‘Thank You’. Dil Raju produced it while Vikram Kumar directed this movie. It ended up being a big failure. Dil Raju lost a lot of money and Vikram Kumar is yet to start his new project. Young hero Akhil Akkineni too faced a huge disaster in the form of ‘Agent’.
Directed by Surender Reddy, this high-budget spy thriller was released on 28th April and the talk was very bad that it learned less than 10 crores while the movie was made on a budget of 80 crores. Akhil already had flops like ‘Akhil’, ‘Hello’, and ‘Mr. Majnu’ before. But people hoped for Naga Chaitanya to bounce back with ‘Custody’ as the story was quite interesting and the promos generated a lot of positive buzz.
But the movie which came out on Friday turned out to be a huge disappointment. Many are predicting that it will be a big failure in both Naga Chaitanya and Venkat Prabhu’s careers. Chaitanya’s plans to get launched in Bollywood with ‘Laal Singh Chadda’ failed as well. With the wrong script selection and execution, the movies ended up as huge debacles. The Akkineni heroes have to be very careful with their next projects. Otherwise, their market will go down even further. Hope that it never happens.
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Taapsee Pannu On PR Games: Fame Should Come From Work, Not Hype
Making her debut long ago with Jhummandi Naadam (2010), Delhi-born beauty Taapsee Pannu hasn’t had a major hit in the Telugu film industry. Despite delivering strong performances and adding plenty of glamour, blockbuster success in Telugu cinema has eluded her. However, in Bollywood, her journey has been very different. Known for her hard work and versatility, Taapsee has carved a niche for herself as both a performer and a glamorous star. She has also gained widespread recognition through successful OTT films like Haseen Dilruba and others.
Recently, in an interview with a Bollywood portal, Taapsee opened up about the PR strategies that dominate the film industry. “PR is not just about promoting ourselves; sometimes, it involves pulling others down. That’s really unfortunate, and it happens all the time,” she said. Taapsee made it clear that she doesn’t want to engage in such practices, preferring to be remembered for her body of work rather than manufactured publicity.
Interestingly, this issue isn’t limited to Bollywood. Telugu actors like Kiran Abbavaram have also raised concerns, pointing out that some PR teams attempt to undermine other actors to keep their own star relevant. However, Taapsee believes that in today’s era, such PR-driven fame is short-lived, as audiences are increasingly savvy and form their own opinions on social media rather than relying on engineered narratives.
