He is a medium-range hero who initially enjoyed a string of hits early in his career but subsequently experienced a challenging phase with several underperforming films. Recently, he bounced back with a significant success—a content-driven film that resonated well with audiences. However, the credit for this hit largely goes to the debut director and several other factors beyond the hero’s own star power.
In the wake of this success, a fortunate producer embarked on an ambitious big-budget project starring this hero. The film is helmed by a newcomer director, adding an element of risk to the venture. Initially, the project was planned with a budget of around ₹65-70 crore. However, due to various factors, the budget has now ballooned to an estimated ₹130-135 crore, which has come as a massive shock to industry observers.
Given the current state of the non-theatrical market and the overall challenges facing theatrical releases, this escalation in budget represents a gamble that many would consider highly risky. Yet, this scenario exemplifies the unpredictable and often volatile nature of the film industry, where ambitious investments are made despite uncertain returns.
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