In an unprecedented move aimed at reshaping global travel access, visa platform Atlys has announced a landmark ₹1 visa sale for Indian travellers. Scheduled for August 4 and 5, the two-day initiative offers visa applications to several popular international destinations at a token price of just ₹1.
This limited-time campaign, titled “One Way Out”, enables Indian applicants to apply for visas to countries such as the UAE, UK, Vietnam, Indonesia, Australia, South Africa, Egypt, Hong Kong, Georgia, Oman, Morocco, Qatar, Kenya, and Taiwan—all at a nominal cost. Additionally, appointment bookings for countries requiring in-person submissions, such as the United States and select Schengen states, will also be available under the same offer.
According to Atlys founder and CEO Mohak Nahta, the initiative is designed to eliminate friction and financial risk from the visa process. “With the One Way Out sale, we are taking our mission even further—making travel more accessible by removing price and procedural barriers,” he said.
The campaign is especially relevant in light of staggering visa-related losses reported recently. A joint study by the European Commission and Condé Nast Traveller revealed that Indian applicants lost over ₹664 crore in non-refundable visa fees in 2024 due to rejections and administrative costs.
Backed by internal data, Atlys notes a surge in visa searches over the past 60 days, with countries like Vietnam, Indonesia, Georgia, the UK, and the UAE witnessing a spike in interest ranging from 18% to 44%. The surge is largely attributed to Gen Z and millennial travellers from India’s tier 1 and tier 2 cities, many of whom are applying for visas for the first time.
“We anticipate the strongest demand for UAE visas during the sale, followed closely by the UK,” Nahta added, highlighting a generational shift in travel ambitions.
By dramatically lowering financial barriers and streamlining the visa process, Atlys’ ₹1 sale not only democratizes access to international travel but also marks a significant pivot in the way Indian travellers engage with global mobility.
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