We had already reported that the background work to launch Sai Dharam Tekj’s younger brother, Vaishnav Tej as a hero in the Telugu film industry had been in progress. Noted producer Sai Korrapati of Vaarahi Productions was assigned with the responsibility of giving a credible launch to Tej.
The latest we hear is that the makers have finalized the director to launch Tej. And, he is actor-cum-director Avasarala Srinvas.
Avasarala made his directorial debut with the successful rom-com, ‘Oohalu Gusagusalade’. His next film was, ‘Jyo Achyuthananda’, which did reasonably well. Both the films were bankrolled by Vaarahi. Korrapati and Avasarala were supposed collaborate again for one more film, and Nani was supposed to play the lead.
However, as the Nani-starrer kept getting delayed, Avasarala pitched another youthful entertainer to Korrapati, who then took the subject to Vaishav Tej, and got a go ahead. The pre-production work is currently in progress and an official announcement is expected soon.
Avasarala knows that launching a hero from ‘Mega’ family, which has already produced more than half a dozen heroes, is a tough challenge as there will be the burden of expectations and significant criticism too. And, he is game for the challenge.
Vaishnav has already got trained in acting and dances. It is heard that he took training in martial arts too, on the advice of his uncle, Pawan Kalyan.
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