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Avatar: Fire and Ash Opens to ₹20 Cr in India Amid Dhurandhar Competition
James Cameron’s much-anticipated magnum opus, Avatar: Fire and Ash, has wrapped up its opening day at the Indian box office with a respectable start, though stiff competition from Dhurandhar has clearly impacted its performance.
As expected, the film opened to nearly half the Day 1 collections of its predecessor, Avatar: The Way of Water. Meanwhile, Dhurandhar continues to exceed expectations and dominate ticket windows even in its third week of release.
With exhibitors strongly backing the Ranveer Singh–starrer, Dhurandhar has managed to secure an impressive number of screens nationwide. This, in turn, limited the showcasing of Avatar: Fire and Ash, which typically enjoys massive screen presence given the strength of the Avatar franchise. While the film did receive a wide release across India, the screen count fell short of expectations for a brand of this scale.
Beyond screen allocation, Dhurandhar has also captured significant audience attention, further diluting ground-level hype for Avatar: Fire and Ash. That said, the film still drew a loyal fan base, particularly in premium formats such as IMAX and 4DX, which helped boost collections.
According to early estimates, Avatar: Fire and Ash collected approximately ₹20–21 crore net on Day 1 in India. Crossing the ₹20 crore mark is a solid opening for a Hollywood film in the Indian market. However, when compared to the benchmark set by the previous installment, the numbers may be viewed as a cause for concern for the makers.
Apart from competition, the film also appears to be facing signs of franchise fatigue. A section of the audience feels that, beyond its breathtaking visuals, the Avatar series may not be offering enough novelty, which seems to have tempered excitement this time around.
The real test now lies in the weekend performance. Whether Avatar: Fire and Ash can overcome these challenges and post a strong upward trend over the next few days remains to be seen.
