South Korea’s largest online retailer, Coupang, has announced the resignation of CEO Park Dae-jun following a massive data breach that exposed information of over 33 million users and sparked widespread public outrage. The company issued a formal apology, expressing regret for causing concern and promising to rebuild customer trust by strengthening its security systems. Coupang also confirmed that it is fully cooperating with authorities while conducting an internal review to identify gaps in its data protection measures.
Harold Rogers, chief administrative officer of Coupang’s U.S.-based parent company, has been appointed as interim CEO.
The breach, believed to have begun in June, compromised customer data such as names, phone numbers, email addresses, shipping details, and parts of their order history. Coupang clarified that sensitive financial information and login passwords were not affected, reducing the risk of direct financial loss.
Park stepped down soon after South Korean Prime Minister Kim Min-seok issued a stern statement, warning that the government would pursue a full investigation and impose strict penalties if any legal violations were found. Earlier this week, police raided Coupang’s Seoul office as part of the ongoing probe, highlighting the seriousness of the incident and the intense scrutiny now facing the e-commerce giant.
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