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The highly anticipated launch event for Mahesh Babu and Rajamouli’s upcoming film took place in Hyderabad yesterday afternoon. True to earlier announcements, the event was an exclusive, closed-door affair with only select guests in attendance. Public and media access was strictly restricted, fueling curiosity and speculation among fans and netizens alike.

The secrecy surrounding the event sparked debates on social media, with many questioning why director Rajamouli chose to keep the launch under wraps. As per reports, the decision to restrict access was driven by a key reason: preserving the excitement around Mahesh Babu’s stunning new look for the film.

It is reported that the superstar has undergone a significant makeover for this ambitious project, and he debuted this modified look during the event. Rajamouli, known for his meticulous planning, wanted to ensure that no photos or videos from the event leaked, as revealing Mahesh Babu’s look prematurely could diminish the impact of its official unveiling.

This calculated move reflects the team’s commitment to heightening anticipation and delivering a memorable first look poster. While fans eagerly await more updates, the secrecy surrounding the event has only added to the excitement for what promises to be a cinematic spectacle.