During a recent interview with the BBC, legendary composer AR Rahman spoke candidly about a lean phase in his career, triggering a nationwide debate. Rahman introduced a communal angle while discussing his reduced workload, suggesting that certain factors may have played a role. Following the backlash and widespread outrage, Rahman later shared a clarification video, stating that his comments were misunderstood and that his intent was not to create controversy.
Amid this discussion, popular Telugu filmmaker and music label owner Madhura Sreedhar Reddy offered his perspective on the issue. In a detailed social media post, Sreedhar Reddy explained the realities faced by music companies today, particularly the financial pressures and evolving strategies they adopt to ensure returns on investment. He stressed that experimenting with different creative combinations does not amount to disrespecting any individual artist.
Providing industry context, Sreedhar Reddy noted that over the past 15 years—especially in Bollywood—the music ecosystem has undergone a significant transformation. “Multiple music directors for a single film, different composers for songs, and separate composers for background scores have become the norm. This is an industry-wide shift, not a case of discrimination,” he stated.
Sreedhar Reddy also expressed that a globally respected artist like AR Rahman should have exercised greater caution. “When someone of Rahman’s stature attributes industry changes to communal factors, especially during a sensitive time for the country, it can create confusion and division. A responsible public figure should acknowledge the evolution of the industry rather than misinterpret it. Words matter,” he wrote.
Quoting Rahman’s earlier remarks, Sreedhar Reddy added context to the composer’s experience: “People who are not creative have the power to make decisions now. It may not be communal directly, but it reaches me like Chinese whispers—that I was booked, yet the music company hired five composers instead. I just thought, ‘That’s fine, I’ll take a break and spend time with my family,’” Rahman had said earlier.
The debate continues to spark conversations about changing industry dynamics, creative control, and the responsibilities that come with public statements from influential figures.
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