Ever since Mirai was announced, the buzz around the film has only grown stronger. Each update has kept audiences hooked, and this steady wave of positivity has come as a much-needed boost for the production house, People Media Factory (PMF), especially after a few box office setbacks.
Mounted on a budget of ₹60 crores, Mirai has been designed to look visually spectacular and grand in scale. But the real success story is that even before its theatrical release on September 12, the film has already emerged as a profit-maker. With ₹45 crores earned from non-theatrical rights, the producers have secured a table profit of ₹20 crores—a rare feat in today’s volatile film market.
In a year when several high-budget and mid-range films have struggled to recover costs—many falling prey to the unsustainable pan-India craze—Mirai and its lead star Teja Sajja have taken a smarter route. Instead of chasing inflated budgets or relying on massive star power, they’ve focused on creating content-driven, commercially viable cinema.
Interestingly, despite attractive offers for theatrical rights, the makers decided to release the film on their own. This bold step highlights their confidence in the content, especially after the trailer’s phenomenal reception across multiple languages.
Mirai is proving that it’s possible to deliver a high-quality cinematic experience without overspending. By striking the right balance between cost, content, and quality, People Media Factory is setting a fresh benchmark for the industry—showing that great cinema is about vision, not just star value.
Recent Random Post:
Heavy Rains in Nellore Due to The Impact of Cyclone Ditwah
Heavy Rains in Nellore Due to The Impact of Cyclone Ditwah
