As the budgets of big star films keep rising like Global warming threats, stars are looking to make films that have star cast which ensures minimum returns at the box office.Nayantara is one such assurance for the stars as she has a market of 20 crores all by her own. Her films, if work with audiences collect 20-25 crores without fail.
Even if they don’t have any other known box office influential stars or actors, she can pull such high box office returns with budgets close to 5 cr to 8 cr.This is a huge advantage that stars are eyeing these days. They are ready to pay her the highest possible salary and hope that her character is liked by her fans.
Viswasam, the recent Thala Ajith’s blockbuster got good push with addition of Nayantara, as people who love her and on-screen couple of Ajith-Nayantara, watched the movie several times.
This also resulted in surge of family audiences walking to a big star film during the Pongal season. Now, she is a part of Rajni’s next Darbar, Vijay’s next and is in talks for Telugu senior hero films too. If Sye Raa, her Telugu film after Jai Simha becomes a blockbuster, she might see surge in chances in Telugu too.
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