The 2026 Sankranti season has turned out to be a phenomenal phase for Tollywood at the box office. Despite an overcrowded release slate and a severe shortage of screens, theatres across both Telugu states reported packed houses, driven by the festive mood among audiences. Telugu films also dominated the overseas markets throughout the week, registering a strong and consistent run.
With the festival holidays now over and the first weekend concluding on a positive note, the real test begins from tomorrow as films enter a crucial weekday phase. Titles such as Mana Shankara Vara Prasad Garu, Anaganaga Oka Raju, and Nari Nari Naduma Murari benefited significantly from the holiday advantage and strong initial momentum.
As Monday marks a return to regular working days, a dip in collections is inevitable across the board. However, sustaining respectable weekday occupancies will be key for these films to maintain box-office stability and continue adding to their revenue pool.
Among the releases, Mana Shankara Vara Prasad Garu is expected to remain the top preference for audiences and continue its successful run, despite a marginal decline in daily numbers. For Anaganaga Oka Raju and Nari Nari Naduma Murari, holding strong through the weekdays will be crucial to cross major trade benchmarks ahead of the next weekend.
On the other hand, Raja Saab and Bhartha Mahasayulaku Wignyapthi, which opened on a promising note but failed to sustain momentum due to below-par word of mouth, are likely to witness a sharper drop in collections from tomorrow. Nevertheless, both films are expected to retain limited screens until the weekend, hoping for a turnaround.
Overall, the post-festival weekdays will serve as an acid test for all Sankranti releases, as their long-term box-office verdict will largely depend on performance beyond the holiday-driven surge.
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