Producer C Kalyan is happy man as his latest offing Mayuri, originally Maaya in Tamil, managed to garner him huge margin of profits. The horror thriller was bought by C Kalyan for nearly Rs 60 Lakh and where he put in another Rs 30 Lakh on promotion.
But the film apparently collected Rs 4 Crore within few days of its release which is four times of his investment and thus becoming a blockbuster. Featuring Nayantara in the lead roles, the film is faring well at the ticket windows despite its low-budget publicity campaign.
The film’s exceptional reviews and strong word-of-mouth is what said to have helped the film in becoming box office money spinner. Even the case is no different in Tamil as the film Maaya is doing so great in Tamil as well. Delighted with the stupendous success, producers are now laughing all the way to the banks.
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