Sergey Brin Returns to Lead Google’s AI Push

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Once considered retired after stepping down from day-to-day operations at Alphabet in 2019, Google co-founder Sergey Brin is now making a strong comeback — and not quietly. Brin has become a regular presence at Google’s headquarters, diving deep into the company’s most ambitious artificial intelligence (AI) projects, especially the development of Gemini, Google’s flagship generative AI assistant.

Speaking at this year’s Google I/O developer conference alongside DeepMind CEO Demis Hassabis, Brin delivered a clear and urgent message: now is not the time for computer scientists to sit on the sidelines. “Honestly, anybody who’s a computer scientist should not be retired right now,” he said in a conversation with Big Technology’s Alex Kantrowitz. Brin shared that he is now “pretty much at Google every day” working hands-on with the Gemini team.

His return coincides with a dramatic acceleration in AI innovation, largely triggered by OpenAI’s release of ChatGPT in 2022. With the tech world locked in a high-stakes race toward achieving artificial general intelligence (AGI)—machines capable of human-like reasoning and task execution—Brin emphasized the significance of this moment in history. “There’s just never been a greater problem and opportunity… a greater cusp of technology,” he said, drawing a parallel to the transformative days of the early internet.

Brin didn’t shy away from stating Google’s ambition either. “We fully intend that Gemini will be the very first AGI,” he declared, signaling the company’s determination to lead the next major leap in technological advancement.

Though Brin has kept busy during his so-called retirement—investing in ventures like LTA Research, supporting Parkinson’s research, and exploring real estate—he now sees AI as the defining challenge and opportunity of our time. And for Brin, there’s no better place to be than at the heart of it all.


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