Artificially packed political rallies are a recurring strategy in Indian elections, often orchestrated by professional campaign managers to create the illusion of massive public support. Popularized by Prashant Kishor and his I-PAC team, this method involves organizing gatherings in narrow streets, capturing sweeping visuals with drones, and trending leaders on social media.
However, this engineered display of popularity comes at a deadly cost. Nearly two years ago, stampedes during Chandrababu Naidu’s campaign claimed lives, a tragedy repeated during actor Vijay’s campaign in Tamil Nadu, where over 36 people died. Despite these incidents, the practice persists in 2025, often fueled by monetary incentives rather than genuine public support.
Spending crores to stage-manage offline events while endangering lives is not just outdated—it is cruel. In an era of digital connectivity, these resources could be better used for online campaigns that reach millions safely.
Advanced democracies, such as the United States, conduct rallies in manageable venues and rely heavily on television, digital platforms, and data-driven outreach, minimizing the risk of crowd-related tragedies. Indian politics, however, continues to cling to theatrical displays that too often result in avoidable loss of life.
SEO Tags: political rallies, crowd management, Indian politics, campaign strategies, digital campaigning, election safety, Prashant Kishor, stampede prevention, social media campaigning
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