Natural star Nani, who charges about one third of what star heroes charge per a film, however earns on par with them if we take the annual earnings into account.
For the past two years, Nani is making sure to have at least three releases in a calendar year. And, needless to say that he is scoring hit after hit. In 2016, he had Krishnagadi Veera Prema Gatha, Gentleman and Majnu. This year, he scored hits with Nenu Local, Ninnu Kori and his third film, ‘MCA’ is slated to hit screens in December. Next year, he has lined up Meralapaka Gandhi’s “Krishnarjuna Yuddham”, which is likely to hit screens in March, and a film each with Kishore Tirumala and Vikram Kumar, both likely to release in 2018 itself.
So ‘3 films per year’ formula is working quite well for Nani, both success-wise and financially. He reportedly charges Rs 5-6 Cr per a film, and if we multiply the remuneration by 3, his annual earnings stand 15-18 Cr. In comparison, our star heroes do only one film a year and pockets more or less the same amount that Nani earns from 3 films.
No mid-range hero except Nani comes close to star heroes in annual earnings. The actor’s success formula is offer freshness, ensure entertainment be it in the form of comedy or romance or thrills, don’t stick to one genre, and prefer script over top names.
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