Vijay might have been a top star in Tamil, but he was still struggling to make inroads into Telugu. At last, he seems to have cracked it.
With Adhirindi (the Telugu-dubbed Mersal), Vijay established certain base in Telugu. The film which released on Nov 9 in Telugu after several delays finally raked in a distributor share of Rs 6 Crore. Certainly, this is a welcome sign for Vijay.
The film became popular for the dialogues on GST which invited unwanted controversy. While it helped Mersal to become Vijay’s biggest lifetime grosser as the film earned Rs 115 Crore world-wide share, the Telugu version got another Rs 6 Crore share.
Trade talk is that Vijay’s market in Telugu right now is Rs 5 Crore. And this may help his next film to bag the fancy amount from buyers. But the moot question remains that can Vijay repeat the same feat at the BO with his next ? That we need to wait and see.
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