DSP : What Amma? What is This Amma?

Devi Sri Prasad is undoubtedly the rock star and the king of Tollywood music industry. But isn’t he losing his grip slowly? His recent music albums indicate that DSP seems to be losing his magic. The latest work of DSP is Middle Class Abbayi.

The music of DSP in MCA has got a thumbs down from all quarters where critics went onto dub it as ‘average’. In addition to the brickbats that DSP got for MCA, the decrease in number of films for Devi is opening doors for several others.

The exodus of musicians from neighbour states such as Anirudh, Radhan, Harris, Yuvan, Vishal Chandrasekhar and the rise of many young and talented musicians in our home turf pose serious challenge to Devi. It looks like DSP is going to have a very tough competition in 2018. At the same time, the rise of SS Thaman should also be underlined for the decrease in number of films of DSP.

This apart, DSP’s huge fee and his tight schedule are also forcing several filmmakers to look for other options.

While DSP has a very lengthy filmography in 2017 (starting from Khaidi No.150 to Rarandoyi to DJ to Jaya Janaki Nayaka to Jai Lava Kusa to Vunnadhi Okate Zindagi to latest MCA), in the next year he has only three and out of them, only two are biggies. Mahesh Babu’s Bharat Ane Nenu and Ram Charan’s Rangasthalam are the two of his films. Also, the fact that he didn’t end 2017 (MCA) on bright note, one has to wait and see what is up in the store for DSP.

Yet, having said this, DSP has done very well in 2017. One of the biggest chart busters such as ‘Ammadu…Let’d Do Kummudu’, to ‘What Amma…What is This Amma’, most of the hit numbers are from DSP. But it is high time, he should introspect.


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