Amazon India has officially announced its Black Friday Sale for 28 November to 1 December 2025, with early deals now live across major categories including smartphones, home appliances, fashion, beauty, and daily essentials. The event features offers from leading brands such as Apple, Samsung, OnePlus, HP, LG, GAP, and Armani Exchange, alongside new releases like WHOOP 5.0 and Ray-Ban Meta Smart Glasses. Shoppers can also avail up to 10% savings on select Axis Bank, Bank of Baroda, HDFC Bank, and Amazon Pay ICICI credit card transactions.
A key highlight of this year’s sale is Amazon’s expanded AI-driven shopping experience. The assistant Rufus enhances product discovery with personalised recommendations, while Lens AI allows users to find products by simply clicking photos. Additional tools such as review summaries, room-visualisation features, and buying guides help customers make informed decisions effortlessly.
The Black Friday lineup includes curated sections such as New Deal Drop, 8 PM Deals, Upgrade at 99, Top 100 Influencer Favourites, Doorbuster Deals, and specialised stores for travel, weddings, gifting, winter essentials, and product exchanges.
Tech and Electronics
Amazon is offering major discounts on smartphones and electronics, including top models like the OnePlus 13s, Samsung Galaxy S25 Ultra 5G, and new entrants such as the OnePlus 15 and Oppo Find X9 Pro 5G. Budget-friendly options like the Redmi A4 5G, realme Narzo 80 Lite 5G, and iQOO Z10x 5G are also part of the sale. Customers can find up to 80% off on accessories from boAt, JBL, Sony, and Apple, along with up to 75% off on tablets, cameras, and wearables. Laptops from Dell, ASUS, HP, and Lenovo are discounted by up to 45%.
Brand-specific highlights include the Galaxy S25 Ultra 5G at an effective price of ₹1,18,999 with bank offers, OnePlus 15 starting at ₹69,499, and Redmi A4 5G at ₹7,999.
Home Appliances and Kitchen Essentials
Refrigerators, washing machines, air conditioners, dishwashers, and kitchen appliances are available with discounts up to 65%, featuring offers from Samsung, LG, Bosch, Haier, and more.
Fashion and Beauty
Fashion and beauty selections are discounted by up to 70%, covering brands such as GAP, Puma, Vero Moda, and New Balance. Grooming tools, perfumes, and personal care essentials—including popular options like Jaguar Classic Black—are also available at reduced prices.
Amazon Bazaar & Everyday Essentials
Amazon Bazaar offers up to 80% off on home décor, cleaning essentials, accessories, and apparel starting at just ₹99. Groceries, baby care, pet care, and pantry items are discounted up to 60%, while Amazon Fresh provides up to 50% off on daily-use staples.
Smart Home & Entertainment
Echo speakers, Fire TV devices, and Fire TV-powered smart TVs are available with discounts up to 45%. Notable deals include Echo (4th Gen) at ₹5,000, Fire TV Stick HD at ₹2,999, and the Fire TV Stick 4K Plus at ₹4,999.
Amazon Pay & Prime Benefits
Prime customers using the Amazon Pay ICICI Bank credit card earn 5% unlimited cashback, while non-Prime users get 3%. Amazon Pay Later offers instant credit and reward benefits, along with savings on flights, hotels, and bus bookings. Prime members continue to enjoy fast delivery, early access to exclusive deals, and entertainment benefits through Prime Video and Amazon Music.
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