Megastar Chiranjeevi, who created a storm at box office with his comeback film ‘Khaidi No.150’, seems to have failed miserably in repeating the same magic on small screen.
Khaidi No.150, which had its first world TV premiere on May 28, Sunday, has reportedly received a shockingly low TRP Rating of 6.9. This is too small a number given how star-studded and how big a success the film was at box office, a non-Baahubali industry hit to say precisely. In fact, the 6.9 TRP is lower than Mahesh Babu’s last year’s disaster, Brahmotsavam’s TRP Rating, 7.52.
If we analyze what might have gone wrong in the case of Khaidi No.150 TV premiere, IIFA Utsavam was also telecast at the same time on another channel. Hence, the viewership could have been divided.
Another reason could be ‘Meelo Evaru Koteeswarudu’ show. Megastar had been seen on television on every other day as the host of this largely unsuccessful show. Hence, when the premiere of his film was telecast, viewers may not have shown too much enthusiasm.
What the reason may be, the 6.9 TRP is one of the lowest among films of star heroes. It is another setback for Megastar on small screen, who already failed with MEK. The show has been receiving very poor ratings compared to previous seasons.
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