‘Brahmastra’ was a film which released in the middle of heavy criticism and boycott campaigns. Many said that the trailer was not up to the expected level and the graphics were too artificial. Many speculated the film to not get good openings and trolled it heavily. But the aggressive promotions of the team made the film get tremendous openings. ‘Brahmastra’ got 75 crores on the first day of its release.
The movie opened to packed houses and the collection by the end of its first week was 225 crores. It earned a gross of over 70 crores in its first three days which is a huge achievement considering the state of Bollywood films at the moment. At a time when big names like Akshay Kumar, Ajay Devgn, Aamir Khan, Ranveer Singh and others have failed to bring audiences to the theatres. Ranbir Kapoor and the stellar star cast succeeded in doing it despite the mixed reviews.
Many felt that the film would continue its successful run. Considering the budget involved, ‘Brahmastra’ needed to get good collections for at least another week or two. But that is not the case at the moment as the collections witnessed a sixty percent dip on Monday. It had a drastic fall on Tuesday too and trade pundits reveal that it managed to get only 25 crores gross in two days.
Though the first weekend’s collections were fantastic, the movie managed to recover only 40% of its investment and with the continuous drop in collections, ‘Brahmastra’ may soon end as a big disaster despite a grand opening. Ranbir and Alia Bhatt are the hero and heroine in this project while Big B Amitabh Bachchan, King Nagarjuna, Mouni Roy and others played key roles. Bollywood Baadshah Shah Rukh Khan gave a special appearance in this high-budget supernatural drama.
Produced jointly by Star Studios, Dharma Productions, Prime Focus and Star Light Pictures, this grand project is an adventure film with a lot of supernatural elements inspired by the Hindu gods. ‘Baahubali’ and ‘RRR’ director SS Rajamouli presented this film in South India.
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OTT Or Theatrical: What Next For Samantha?
Samantha is one of the biggest names in Telugu cinema and the actress has been actively making films a couple of years back. But in view of the medical condition that she had been suffering from, she had slowed down a bit.
Due to the gap in filming, Samantha is now mostly confined to OTT shows. Her latest outing Citadel: Honey Bunny is now streaming on Amazon Prime Video. Luckily for Samantha, despite the ordinary reviews for the Amazon show, it could catch the attention of the OTT audience worldwide and gain a fair bit of traction.
Apparently, it has clocked viewership readings in nearly 200 countries which is a big deal.
However, the issue here is that the OTT boom for Samantha will keep her closer only to OTT stuff henceforth and gradually take her away from theatrical films.
In accordance, Samantha doesn’t have any theatrical projects at hand. The chances are that Amazon might approach her with another OTT project in the due course.
Does this essentially mean that the OTT boom for Samantha results in a subsided theatrical interest? Only time will answer this question, it must be said.
