Inside Story: Makers of Gopichand’s Seetimarr pin hopes on OTT


Gopichand’s Seetimarr deferred its release date not once but twice. The film was supposed to release in theatres on 2nd April, but was postponed to a later date.

As per trusted sources, there seems to be a financial reason behind the postponement of the film.

Reportedly, the producer of Seetimarr kept quoting unusually high prices for the theatrical rights of the film and distributors did not show any interest, considering Gopichand’s recent track record and the pandemic situation.

Now, the producer is in talks with OTT platforms as he wishes to sell the direct to digital rights for a feasible amount. He is waiting for the right offer to come his way.

If an OTT platform offers a good price for the digital rights of the Seetimarr, the film will skip theatrical release and go the OTT way.

The Sampath Nandi directorial is billed to be a sports drama and it features Tamannaah in the lady lead role.


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