
The Manchu family’s dream project, Kannappa, hit the big screens just two days ago amidst sky-high expectations, backed by a massive budget of over ₹200 crore. Despite the grandeur, the film faced an uphill battle prior to release, with limited business deals and no major OTT tie-ups. As a result, Manchu Vishnu opted to release the film himself in several regions on a commission basis, betting on its theatrical performance to drive future digital and satellite deals.
The film generated significant pre-release buzz, thanks to its mythological storyline, lavish production values, and the presence of superstar Prabhas in a key role. On opening day, Kannappa witnessed housefull shows across many theatres, especially in Telugu states, and reportedly grossed around ₹20 crore—a solid start that brought relief and optimism to the makers.
Despite receiving mixed critical reviews, the film managed to hold steady on its second day, with collections remaining nearly on par with day one. The stability in performance, particularly in the Telugu-speaking regions, is being seen as a positive sign.
In the Hindi market, where the film opened slowly, the second day saw a notable 40% jump in collections, indicating growing interest. Trade analysts pointed out that southern films often take time to gain traction in the North, with past examples like Baahubali and Pushpa following a similar trajectory.
However, in the Tamil and Malayalam markets, Kannappa has underperformed, with below-average response so far. Despite this, if the film continues to perform well in the Telugu and Hindi belts, it could recover a significant portion of its hefty investment.
All eyes are now on Sunday’s numbers, which many hope will surpass the first two days and set the momentum for a stronger theatrical run in the days to come.
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