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It’s not uncommon to see Telugu films overshoot their budgets during production—and the upcoming film Kubera, featuring Dhanush and Nagarjuna in lead roles, appears to be the latest example. Produced by Asian Cinemas, Kubera is currently in its final stages of shooting. Reports suggest that the film’s production costs have exceeded initial estimates, a fact now acknowledged by the makers themselves.

Despite the budget spillover, there’s a wave of optimism surrounding Kubera within trade circles. Industry insiders are confident about the film’s box office prospects, thanks to several key factors. Rashmika Mandanna’s rising popularity, Dhanush’s trusted reputation for strong script choices, and Nagarjuna’s solid fan base are all contributing to the film’s positive trade sentiment.

This confidence is already translating into strong pre-release business. Trade reports indicate that Kubera is making significant strides in terms of early revenue generation. The film has secured lucrative theatrical deals across various regions, and its non-theatrical rights—such as digital and satellite—are reportedly being sold at a premium.

With such strong trade traction even before its release, Kubera is shaping up to be a commercially promising venture, and could potentially recover a substantial portion of its investment through pre-release business alone.