Movie piracy continues to pose a major threat to the Telugu film industry. Despite law enforcement blocking several illegal platforms such as iBOMMA and Bappam TV, piracy websites like MovieRulz are still operating fearlessly. These platforms are causing substantial financial damage to producers, distributors, and theatre owners.
MovieRulz frequently changes its domains and server locations to evade authorities, openly challenging cybercrime units. Newly released films are being uploaded within hours of their theatrical debut, and in some cases, even before the first day concludes. Most pirated copies are recorded inside theatres using hidden cameras, resulting in poor-quality videos that directly impact box office performance and reduce theatre footfall.
Hyderabad police recently arrested Immadi Ravi, the mastermind behind piracy networks like iBOMMA and Bappam TV. Investigations revealed that he earned crores through illegal content distribution and betting advertisements. Authorities seized multiple bank accounts and exposed his lavish lifestyle funded by piracy operations.
Experts warn that piracy platforms not only damage the film industry but also pose severe risks to users. These websites often carry malware, deceptive advertisements, and fraudulent links capable of stealing personal information or money. With piracy networks becoming more advanced and highly organised, Tollywood continues to face an uphill battle in protecting new film releases.
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