Nithyananda goes Hrithik Roshan way

Self-styled godman Swami Nithyananda who had become a synonym for controversies in recent times is going for an image makeover.He has hired Dale Bhagwagar as his PRO. Dale has worked with Bollywood actors like Hrithik Roshan, Priyanka Chopra and Shilpa Shetty, besides being a PR manager for big-budget movies like Don and Rock On.

Bhagwagar, who founded the Dale Bhagwagar Media Group, had worked with the controversial Celebrity Big Brother in London when Shilpa Shetty was one of the contestants.