Action King Arjun Sarja returns as director and producer with Seetha Payanam, a heartfelt drama starring Niranjan and Aishwarya Arjun. Produced under the Shri Ram Films International banner, the film is set to release on February 14 and aims to resonate with audiences across regions.

Arjun revealed that launching Aishwarya in Telugu was a conscious choice. “The industry and the Telugu audience have given me unconditional love. I wanted her first step to be here,” he said. He added that the role was initially considered for Vishwak Sen, but the script remained unchanged when Niranjan joined. “There are no differences. Life comes full circle. We may collaborate again.”

Describing the film, Arjun said it is more than just a romance. “Seetha Payanam is layered with emotions—family, love, responsibility, and even patriotism in its own way.” While action elements are included, they are grounded in the story, and Anup Rubens’ music enhances the film’s emotional depth.

Arjun shared that the idea for the film has been with him for 13 years. “I wanted a meaningful story to introduce my daughter. Every character here has purpose and weight,” he said, promising strong performances from both Aishwarya and Niranjan. He also highlighted a unique father–daughter emotion portrayed in the film, which he believes audiences will deeply connect with.

The censor board responded with unexpected emotion, granting the film a clean U certificate. Looking ahead, Arjun is leaning more toward direction, with an upcoming full-action film in the works. He also expressed interest in making Hanuman Junction 2, provided a solid script emerges.

Arjun fondly recalled Powerstar Pawan Kalyan’s presence at the pooja ceremony. “He said he’d stay for five minutes but ended up staying three hours. His honesty is rare,” Arjun said, calling the moment memorable for his family.