No recent movie event has created as much buzz and anticipation—both in the media and among fans—as the grand teaser launch of SS Rajamouli’s next magnum opus, the highly awaited Mahesh Babu starrer SSMB29. The event, scheduled for this Saturday in Hyderabad, is being planned on an unprecedented scale.
Just as Rajamouli’s films are known for their visual grandeur and meticulous craftsmanship, he is applying the same precision to this one-of-a-kind teaser launch. With the aim of positioning SSMB29 as a truly international film and further cementing his global box office dominance, Rajamouli is leaving no stone unturned to ensure the event becomes a landmark moment.
Rajamouli’s films typically undergo extensive story discussions and exhaustive pre-production because he is a perfectionist who prepares every department with absolute clarity. Interestingly, he is approaching this event with that same intensity. For weeks, he has been conducting detailed brainstorming sessions with the event organizers, fine-tuning every element to make sure the experience is flawless and spectacular.
For the grand show, Rajamouli has finalized popular Telugu anchor Suma Kanakala and YouTube star Ashish Chanchlani as hosts. In classic Rajamouli style, he is holding “event sittings” with them—similar to how he conducts story sittings for his films—guiding, planning, and shaping every segment to perfection.
Known for supervising each frame of his films and even demonstrating scenes to his actors, Rajamouli is applying the same hands-on approach here. Over the past few days, he has been actively coordinating with the entire event team, personally reviewing plans, and taking complete creative control.
This relentless attention to detail is exactly why he is fondly called Jakkanna (The Sculptor)—a master who carves every creation with unmatched precision.
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