Mega hero Sai Dharam Tej is trying to score a big hit from some time as he has almost six flops in a row. While ‘Chitralahari’ got attention, the film didn’t become a sensation at the box office though it is not a flop. And he has now pinned hopes on Maruthi’s Prathiroju Pandage.
Produced by Geetha Arts, the film’s songs are being released back to back such that the December 20th release will get more hype. However, a talk is being heard that Sai Dharam was initially quite unhappy with Geetha Arts, as he felt that they are not promoting the songs of ‘Prathiroju Pandage’ like the way they are promoting songs of ‘Ala Vaikunthapurramuloo.’ As the hero expressed displeasure, GA is said to have took his concern bit seriously.
Though the initial plan is to release a plain lyrical video for ‘OO Baava’ song, now they have shot a video song for the same with some singers featuring in it like how they did for Ala Vaikunthapurramuloo’s two songs. And that video is released other day on YouTube, and also they are said to be putting huge money on it for ads to promote it internally on YouTube.
Interestingly, Thaman is the composer for the movies and the lyrical videos of both ‘Samajavaragamana’ and ‘Oo Bava’ videos are looking familiar. Well, a song will do well if it is fantastic but not due to these videos, launch events and push ads.
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