Just a couple of days back, hottie Lakshmi Rai got full appreciation for sharing those ‘selfies’ she got clicked with Powerstar Pawan Kalyan. Because that has in a way proven that “Sardar Gabbar Singh” shooting is actually going on, and that gave much relief to fans. All this good work, say good promotion, done by Lakhsmi Rai has gone haywire today.

Actually today also the unit is canning that hottest item number on Pawan and Lakshmi, and in between the shoots our hottie found a homeless puppy (small dog) on the sets. After taking that do into her lap, Lakshmi Rai has asked fans for a suggestion regarding the name she should give for that dog.

Finally she felt like, as she found the dog on Sardar Gabbar Singh sets, she named it as “Gabbar”. That hurts now.

Pawan fans have immediately shot back, how could you give a Pawan Kalyan title to a dog? some asked; Some went on blasting Lakshmi Rai for using the name and fame of Gabbar for her self image. Anyway, naming a dog with Pawan’s film title and name is not acceptable for these fans. We have to see what Lakshmi Rai will say.

Mega Power Star Ram Charan’s Bruce Lee is going to get released in Telugu, Tamil and Malayalam. Telugu and Tamil versions will have simultaneous release while Malayalam version release is happening late. The dubbing works in Malayalam began yesterday and the movie will see light on October 22nd. On the other side Tamil dubbing works are nearing completion.

The movie’s promotions will begin with the audio release event in Chennai tomorrow. The movie’s shooting got completed this morning. Telugu and Tamil versions are on track for October 16th release as Dussehra Special.

The makers have already booked a slot with the censor on 12th of this month for the Telugu version. The last minute post production works are also happening simultaneously. If they could not finish the first copy works by then, they will complete the censor with the rough copy.

Our readers are aware that Trivikram is directing actor Nithin in a film titled A..Aa. The makers have announced that they are targeting Sankranthi-2016 release for the film, but now it is not happening. The movie is now being planned for Valentines Day i.e., February 14th.

The regular shooting of the movie will begin from October 10th in Hyderabad. Nithin will be seen as Anand Vihari while Samantha will be Anasuya Ramalingam. While Samantha plays the main heroine, Malayalam Premam fame Anupama Parameshwaran is the second heroine.

It marks the Telugu debut of Anupama. Trivikram’s close friends, Harika and Haasini creations will produce this youthful entertainer. They have previously produced Trivikram’s Julayi and S/O Satyamurthy. Tamil Music Sensation, Anirudh Ravichander is the music director and this will be his first time in Telugu.

Mega Power Star Ram Charan’s Bruce Lee Team had finally completed the shooting of their film. The shooting formalities were completed with the completion of the last song shoot this morning. They have shot non-stop for the last 24 hours for this song. Charan is dubbing for the film.

He already completed the first half dubbing and the second half work is in progress. The makers have already booked a slot with the censor on 12th of this month. The last minute post production works are also happening simultaneously.

If they could not finish the first copy works by then, they will complete the censor with the rough copy. Every thing is set for a grand release on October 16th as Dussehra Special.

Rakul Preet Singh is romancing Ram Charan for the first time in this film in which he plays a stuntman. Chiranjeevi’s cameo in the movie makes it more rosy. The prerelease business of the film is just extraordinary.

For every song to get maximum public attention, the main source of publicity are TVs and radios. While TV channels promote teasers only for money, these FM Radios promote music by paying money in reverse to the producers (or music company that owns the audio). Here is a small case study of Mega movie “Kanche”, whose songs are now not audible on these FM stations.

Apart from the song “Itu itu ani chitikelu” scored by composer Chirantan Bhatt, all other songs in the album are either not so playable on radio kind of songs or purely story based songs. But still the whole of “Kanche” album got promoted almost on all radio stations, only due to the respect most RJs and Radio station content managers have on director Krish.

Generally radio stations promote easily hummable and mass-pleasing songs like a Srimanthudu or Bruce Lee now. Because they want general and easy connect for songs that go on air repeatedly. Still, Kanche got maximum exposure and the release date change has beaten them miserably.

After the release date is shifted to November, there is no where “Kanche” songs could be heard repetitively. No doubt these FM stations will start airing the presently trending movies and pull back others. That way “Kanche” got the first punch. So any director and producer should also keep these free publicity oriented stuff in mind before making changes to release dates. Or a fix a release date properly and make an announcement.