The Chinese handset maker is set to launch the Realme P4 Power in India on January 29, 2026, positioning it around a massive 10,001mAh battery—more than double the capacity that has become standard in the mass-market smartphone segment. The move reflects what the company sees as a clear shift in consumer preferences.
In an interview with Business Today, Francis Wong, Chief Marketing Officer of Realme India, said users are increasingly moving away from an obsession with ultra-fast charging and instead want phones that can last comfortably through an entire day.
“The real pain point isn’t charging speed, it’s battery size. Consumers don’t want to charge frequently, no matter how fast it is. They want to charge once at night and have a full day of power,” Wong said.
A power-first smartphone
The P4 Power is being positioned as a “power beast” in a market long dominated by smartphones with 5,000mAh batteries. Despite housing one of the largest batteries ever seen in a mainstream phone, Realme claims the device will maintain a slim, single-digit thickness profile.
According to Wong, managing battery size without compromising form factor was the biggest engineering challenge.
“The biggest challenge was battery thickness.”
To overcome this, Realme turned to next-generation silicon–carbon battery technology, which improves energy density and allows larger capacities without a proportional increase in size.
“We relied on next-generation silicon-carbon battery technology, which improves energy density and reduces battery size,” he added.
Fast charging still in play
While battery capacity is the headline feature, Realme has not abandoned fast charging. The P4 Power supports 80W fast charging, which the company says can charge the phone to 50% in about 36 minutes, with a full charge taking roughly 85 minutes.
For a device with a 10,001mAh battery, Wong described these figures as “quite decent.”
Targeting students and heavy users
Realme is pitching the P4 Power squarely at heavy users, particularly students who spend long hours on their phones for gaming, entertainment and online learning.
“The phone is for heavy users, especially students who spend a lot of time on their phones,” Wong said.
The company also plans to broaden its large-battery portfolio in the coming months.
“We will be launching more 8,000mAh and 9,000mAh phones, providing users with greater options across segments,” he added.
Battery health as a key differentiator
Beyond sheer capacity, Realme is also focusing on battery longevity, an important concern for Indian consumers who typically use their phones for several years.
Wong said the P4 Power will ship with a battery health guarantee.
“If battery health drops below 80% within four years, we provide a free battery replacement. We’re confident because this battery is designed to last up to 1,600 charge cycles,” he said.
According to Realme, the larger battery itself helps preserve long-term health by reducing charging frequency.
“Because it’s a 10,000mAh battery, users charge it less frequently. That’s how it maintains long-term health,” Wong explained.
Value-for-money positioning
The Realme P4 Power will be positioned as a value-for-money, online-focused smartphone, a strategy Wong said helps the company keep pricing aggressive.
While the final price has not yet been disclosed, Realme has indicated that the device will be kept accessible to its core audience, reinforcing the brand’s push to combine long battery life with affordability in India’s highly competitive smartphone market.
Family Dramas Dominate Sankranthi Box Office
There is no doubt that seasoned star Venkatesh scored a massive Sankranthi 2025 hit with Sankranthiki Vasthunam. However, few anticipated that a similar family drama-driven template would continue to dominate the following Sankranthi season as well.
In Sankranthiki Vasthunam, Venkatesh played a dutiful husband leading a seemingly happy married life with his wife, portrayed by Aishwarya Rajesh. The narrative takes an engaging turn when his ex-girlfriend, played by Meenakshi Chaudhary, re-enters his life, creating chaos. The entire conflict is narrated in a light-hearted and humorous tone, which strongly connected with family audiences.
This Sankranthi, Megastar Chiranjeevi also appeared in a similar avatar, portraying a soft-spoken husband who silently endures a few insults from his strong-willed wife, played by Nayanthara. The film revolves around an estranged couple attempting to mend their relationship, with their children adding emotional depth to the story. Chiranjeevi’s character even sidelines his National Security Guard duties in an effort to reconcile with his wife, and the film went on to emerge as a blockbuster.
Similarly, Ravi Teja, who has been going through a rough phase at the box office, played a responsible husband in Bharta Mahasayulaku Vignapthi. The film begins with a stable married life alongside Dimple Hayathi, before his character gets involved in an extramarital affair with Ashika Ranganath, leading to predictable conflicts and resolutions.
Meanwhile, Sharwanand’s Naari Naari Naduma Murari places the actor between his present lover (Sakshi Vaidya) and his ex-girlfriend (Samyuktha Menon). He is portrayed as a humble and accommodating man trying to justify his dual choices, with the narrative again relying heavily on humour.
Responding to the similarities between these films and Sankranthiki Vasthunam, producer D Suresh Babu said, “I do agree that a few films were inspired by Sankranthiki Vasthunam, but there is nothing wrong with it. When a film becomes a massive success, it is natural for others to attempt similar themes because audiences have liked that particular kind of storytelling. Filmmaking is a business at the end of the day, and people pick up anything that works.”
He further pointed out that even action star Chiranjeevi explored husband-wife conflict in his latest release Mana Sankara Vara Prasad Garu. “Probably, Chiranjeevi wanted to do something different this time and entertained audiences with his comic timing amid action roles, which received an overwhelming response,” Suresh Babu added.